Evento

Fresh Dressed

ByDesign 2015

Apr 10

(Sacha Jenkins*, United States, 2014, 82 min, DCP)

Northwest premiere!
Co-presented with Civilization
7pm: Opening Night Party
9pm: Screening

Friday, Apr 10 at 07:00PM

Hot off its Sundance premiere, Fresh Dressed opens ByDesign with a chronicle of hip-hop, urban fashion and the hustle that brought oversized pants and graffiti-etched jackets from Orchard Street to high fashion catwalks and Middle America shopping malls.

Beginning with historical roots in slavery, black churches and Dapper Down's legendary Bronx shop, this comprehensive cultural history covers a spectrum of people and players: from underprivileged b-boys sporting fat-laced Adidas to the idols they emulate, like Pharrell Williams, Damon Dash, Karl Kani, Kanye West, Nas Jones and Andre Leon Talley.

More than a documentary about fashion and music, Fresh Dressed is a thorough contemplation of cultural economy, police brutality and community solidarityin short, the history of hip hop. Jenkins said it best in an interview with Rolling Stone: "It's a part of the narrative of being in a tight situation as a person of color in America and using your resources to create a new narrative." In-depth interviews with rappers, designers, and other industry insiders sketch out the parallels between the 'something-out-of-nothing' nature of creating hip hop beats and fashion.

Of course, such a cinematic foray would not be complete without the proper soundtrack. Pulsing with bass and rhymes from across the hip hop canon, and decked with duds by Cross Colours, Karl Kani, Fubu and Sean John, Fresh Dressed is deeply insightful and passionate.

*As Creative Director of Mass Appeal magazine, director Sacha Jenkins knows style. He published the first ever hip hop newspaper (Beat Down) at age 20, and has written for Spin and Rolling Stone.